Consumers could save big money if better informed about energy efficient products

Although many savvy homeowners across the United States have already been reaping the benefits of energy efficient upgrades to their properties, a new study suggests that if individuals had better access to information about these fixtures and appliances, they would be more likely to select them. 

The report, entitled "Overcoming Market Barriers and Using Market Forces to Advance Energy Efficiency," was released by the American Council for an Energy Efficient Economy on March 18. The data reveals that if consumers were better informed about the power-saving options that are already available to them, they could save a collective $1 trillion on electricity bills in the next 15 years. Additionally, these eco-friendly technologies could drastically reduce the amount of energy the United States uses by up to 20 percent.

The organization cites Energy Star-certified products as one of the ways that Americans are made aware of what they can do to reduce their carbon footprint and lower their utility bills, but states that there ought to be a more robust effort to educate people about cost-effective electricity saving solutions. 

"Imperfect information may be the most widespread barrier to energy efficiency," states the report. "A much more effective [appliance labeling program] would group products into categories based on efficiency (e.g. one to five stars) – an easy-to-understand approach that also motivates consumers to purchase highly rated products."

Thanks to the state of Maryland's multiple rebate opportunities, including those offered by Pepco and Potomac Edison, it may be easier and more cost-effective than you think to make energy efficient upgrades to your property. To get started, contact a home inspection contractor to request an energy audit and see which options are available to you.